![]() Source: ġ st is level 1 five leadership, 2 nd point is First Who, then What. Over long research reading 6000 articles and much more, he identified the 7 keys to the success of a company. The transition of a company from good to great is when it earns seven times more revenue than average revenue in the market by great companies over fifteen years. He and his team made a list of great companies after research, based on their performance over fifteen years. Like he defines great as, a great company that generates revenue more than the average in the market over a period. He has used different terms according to the volume and growth of companies. Jim Collins is an American author, researcher, and consultant on business management and growth. ![]() Which factors affect the growth of a company and how companies fail to make a transition. Good to Great by Jim Collins pdf free download is a management book about the progress of companies from being good companies to great companies. ![]()
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